A print shop’s customer relationship management (CRM) system may have hundreds, if not thousands, of contact records and critical pieces of information about clients. If you look beneath the surface of any printing operation, however, you’ll realize that a lot of data is being generated. When someone mentions big data, the printing industry with its manufacturing base may not come to mind as much as technology companies like Google, Facebook, and Apple.
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Source: NA Software Investment Outlook, Keypoint Intelligence 2020/2021 Big Data and Analytics N = Varies Base: Respondents who currently own these software products Year-Over-Year Increase in Cloud Deployment Although the pandemic certainly accelerated the adoption of cloud computing, this trend has staying power.įigure 1. Even cloud-heavy web-to-print (W2P) software experienced a 10% gain as more PSPs needed to provide socially distanced, online ordering. Our North American Software Investment Outlook research found that the use of cloud-enabled software increased by as much as 94% year-over-year. When employers were forced to pivot to a work-from-anywhere model, cloud computing and software-as-a-service solutions eased the transition for businesses that had already adopted the cloud services. The Five Core SPM Technologies Cloud Computingĭuring the height of the pandemic, we were able to recognize one of the primary value propositions of cloud computing-accessibility. This article explores the current state and future implications of our five core technologies for SPM. We prefer to describe the path forward for the printing industry as Smart Print Manufacturing (SPM), which combines advanced technologies, like AI, with effective manufacturing processes to achieve the goal of semi-to-fully autonomous print production.
While the terms “smart factory” and “Industry 4.0” are commonly used as umbrella terms for these technologies, they often lack enough emphasis on the intersection and dependencies between technology, processes, and people. Simply put, one technology improves the other. For example, large amounts of data are the fundamental building blocks for machine and deep learning that improves the accuracy and capabilities of artificial intelligence (AI). This might seem like a far-off science fiction movie, but this transition will likely occur by the end of this decade because each of these technologies has a compounding beneficial effect on the others. At Keypoint Intelligence, we have identified five core technologies (cloud computing, big data and analytics, artificial intelligence, robotics, and augmented reality) that will ultimately lead to mostly-if not fully-autonomous print production. The convergence of modern technologies can enable breakthroughs that were not previously possible, and at a faster pace than before. The pace of change in the printing industry has been marked by peaks of innovation followed by years of continuous improvement.
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Print can further link the digital benefits of augmented reality to the physical world by providing the trigger to initiate the experience through a quick response code or other techniques.A print shop’s customer relationship management system may have hundreds, if not thousands, of contact records and critical pieces of information about clients.
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